This is not a political post it’s a marketing observation!
If you were following the local election results last week you will know Labour and the Lib Dems did rather well. What you might have missed is in my area the Lib Dem / Independent coalition lost its majority to the Conservatives, completely bucking the trend.
I was not surprised. The marketing message during the campaign from the Lib Dems and the Independents was not existent. We received just one leaflet from the Lib Dems , focussing on national issues nothing about their achievements over the last four years locally and nothing from the independents, not even a hello I’m your independent candidate.
In other words, neither group got their message out to their potential voters, and surprise surprise they didn’t get the votes they needed.
Is this same thing happening in your business?
Do you have an amazing product or service but you don’t have a Don Corleone offer?
Do you have an offer that cant be refused but you ae not communicating it to the right people?
If this is the case we need a virtual coffee, I can help you.
And while we are on the subject of help , are you bewildered by Chat GPT and the like?
Think it’s a fad?
Its power is doubling every 3 months hence you have seen GPT3, GPT4 and now Auto GPT in just this year.
If you think its just about writing content then you are already way behind. You have a chance to catch up at the Entrepreneurs Circle ( On line) , AI Uncovered event this Sunday. Grab you spot here https://bit.ly/3JpA1z4